Kia Sits Atop The Market

Kia has been shooting up the ranks in terms of quality and reputation. The car market today is an extremely competitive space that demands constant innovation. Kia has been on the train of evolution and pleasing customers with classy style as well as advanced technologies. Of course you’re not going to believe me so let’s take a look at some of the stats.

J.D. Power Initial Quality Study

Its not easy being #1

If you take a look at the 2017 J.D. Power U.S. Initial Quality Study you will notice that Kia performed quite well and is atop the list of initial quality. That means Kia has taken the number one spot for the second year in a row. With Kia climbing the ranks, it is gaining attention of fellow manufacturers. It is increasing healthy competition in which consumers are benefitting. As part of the J.D. Power 2017 U.S. Initial Quality Study, cars are examined in terms of how many problems were experienced per 100 cars. The grey bar in the chart is noted as the industry average coming in at 97. It is clear that Kia is well below the industry average coming in just 72 problems per 100 vehicles.

Kia Forte #1 J.D Power

#1 Compact sedan

Kia also has been awarded the most model-level awards across multiple segments providing further evidence that Kia has been continuing their rise to the top. As far as compact sedans go, the Kia Forte was ranked highest across all manufacturers beating out the Chevrolet Cruze and Volkswagen Jetta. The awarded compact is available in both 4 and 5 door configurations (5 door meaning hatchback) depending on your wants and needs. Starting MSRP is $16,800 so it is super affordable and great for recent graduates.

Kia Optima

The Optima is a competitor

The Kia Optima also made the list of top ranked midsize cars ahead of the Nissan Altima. The Optima is a great family car that is offered in a number of trims and can even be equipped with a turbo from the factory or a more conservative option like the hybrid. There are also a number of trim packages that give the Optima a little something extra. Although bigger and more available options than the Forte it is still affordable with starting MSRP $22,600. The Optima has a sleek look with beautiful lines complete with LED running lights to increase visibility.

2018 Kia Niro Quirk Auto Dealers

Niro takes the cake

In the small SUV segment the Kia Niro took the cake as #1. The Kia Niro has definitely made a statement in this market segment being offered as a fuel efficient hybrid. It gets an estimated 50 mpg and has nearly a 600 mile range to get you where you need to be. Of course it will keep you connected to your favorite electronic devices complete with Apple CarPlay, Android Auto, My Car Zone, and other apps. What would a good vehicle be without a harman/kardon sound system? Yes it has that too.

2018 Kia Sorento AWD

Sorento stays on top

Last but not least in the midsize SUV category the Kia Sorento ranked the highest. You might be surprised by the capabilities of the Sorento considering that it is AWD and you can have confidence on any road. With the available fully-active Dynamax AWD system you can be sure that the continuously monitored driving conditions will provide the smoothest ride. When equipped with the power of the V6 there will be no problems towing up to 5,000 lbs. New for the upcoming model year is the Smart Shift & Drive feature that will customize shift points to maximize the quality of the ride.


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